Symphony RetailAI, the leading global provider of integrated AI-enabled marketing, merchandising and supply chain solutions for FMCG retailers and CPG manufacturers, today announced that Patty McDonald, Global Solution Marketing Director, has been named to Food Logistics Champions: Rock Stars of the Supply Chain.
The Food Logistics Champions: Rock Stars of the Supply Chain recognizes influential individuals in the industry whose achievements, hard work, and vision have shaped and attained milestones in safety, efficiency, productivity and innovation through the global food supply chain. From early pioneers and entrepreneurs to non-conformist thinkers and executive standouts, this award aims to honour these leaders and their contributions to the food supply chain industry.
“We are at a pivotal point in the industry where AI can truly make a difference and help food supply chain effectiveness, impacting a retailer’s overall success,” said McDonald. “I’m honoured to be recognized by Food Logistics for the supply chain work I champion at Symphony RetailAI and with our retail partners, as we are seeing real-world value and success stories around AI capabilities. It is an exciting time to see how AI can be applied in the supply chain and how it creates new efficiencies and mitigates pain points for retailers. There is no one-size-fits-all solution for supply chain challenges within a company; however, an AI-enabled supply chain can help grocery retailers understand the whole picture in order to make informed business decisions around forecasting, assortment and promotion optimization, and replenishment.”
In her role, McDonald leads supply chain go to market strategy and execution to ensure that Symphony RetailAI addresses the grocery retail market with the right products, services and communications to build profitable market share, meet company objectives and help retailers overcome their challenges. She has worked continually with internal teams, the analyst community and customers to understand the needs around forecasting and was pivotal in launching the Symphony RetailAI Demand ForecastingAI solution in the fall of 2018. As a grocery supply chain expert, McDonald is passionate about engaging and educating internal and external audiences as a spokesperson on trends and best practices for gaining a competitive edge.
“The 2020 Food Logistics Champions: Rock Stars of the Supply Chain exhibits the true rock stars of the industry, those that go the extra mile, so to speak, to ensure their customer’s supply chains are being operated in an efficient, safe and transparent manner,” says Marina Mayer, editor-in-chief, Food Logistics. “These professionals are a true example as to why today’s food and beverage supply chains are in position to meet tomorrow’s consumers’ demands, and why today’s youth should consider the supply chain and logistics industry as a possible path of employment.”
Recipients of this year’s 2020 Food Logistics Champions: Rock Stars of the Supply Chain award will be profiled in the March 2020 issue of Food Logistics, as well as online at www.foodlogistics.com.