5 Myths of Managing Packaging Artwork


Have you ever taken a step back to look at you packaging artwork process? It’s easy to become overwhelmed especially when you rely on email and spreadsheets to get the job done. Maybe you’ve found that your organization has a hard time with traceability and accountability. Perhaps error-prone manual processes are holding you back. Possibly you’re having challenges around storing digital assets or lack of control and compliance for your content. The point is, you are not alone. Many other organizations experience the same obstacles, but trust me, doesn’t have to be as daunting as you think.

Fortunately, Loftware has worked closely with organizations like yours and we’ve heard lots of misconceptions about managing packaging artwork – from the struggles of internal and external collaboration to the endless revision cycles and the difficulties managing your translations. To help break down the challenges and get you on the right track, Loftware recently published a report titled the “5 Myths of Managing Packaging Artwork”.

Download the following report and you will learn how:

  • You Don’t Need to Change Your Existing Process
  • Collaborate Can Be a Beautiful Thing
  • Getting it Right the First Time is Possible
  • There is a Better Way to Manage Translations
  • You Can Save Your Artwork In-House

At the very least, reading this report will give you a peace of mind when it comes to handling your packaging artwork process. If you are ready to break down the barriers to your artwork management process, then the report is worth a read.