Microlise Group helps raise over £15K at the Inaugural Transaid Cup


Microlise Group, a leading global provider of innovative technology solutions, helped raise over £15,000 in support of a new fundraising initiative: the Transaid Cup, for international development organisation, Transaid. Working closely alongside the charity and Libra Consulting to organise the event which took place at Ilkeston Town Football Clubs’ Microlise Ground, employees also took to the pitch to compete against 12 other industry teams.

The tournament featured 13 teams in a 7-aside format, with Michelin Riverside going head-to-head with Michelin Factory in the final match, stealing the crown with an impressive victory. Other teams in attendance on the day included Dawsongroup, Goodyear, GXO, Kinaxia, Lytx, MAN, MEP Hire, and RHA. Microlise customer, Creed Foodservice, made a sizeable donation of food and drinks, which players and spectators were able to purchase, with all proceeds going directly to Transaid. Employ Recruitment also provided sponsorship to support the event.

All money raised will directly support Transaid’s mission to transform lives through safe, available, and sustainable transport, by improving road safety and access to healthcare in sub-Saharan Africa. The charity works closely with local communities, government agencies, and the private sector to develop sustainable transportation systems and advocate for policy changes that enhance mobility and improve road safety.

The Transaid Cup offered multiple avenues for participation, including team registrations, spectating, volunteering, and company sponsorship. Its JustGiving page is still open for donations.

Speaking on the event, Nadeem Raza, Microlise Group’s CEO (pictured left), said: “We are delighted to collaborate with Transaid and Libra Consulting on this dynamic fundraising initiative, to engage with the transport and logistics industry and rally support for Transaid’s life-saving work.

“The event not only offered an exciting day of sporting competition but also the opportunity to contribute to a worthy cause. By raising funds through the Transaid Cup, we have helped Transaid to expand its reach and deliver essential transport solutions to those who need them the most.”

Caroline Barber, Chief Executive at Transaid, added: “We are incredibly grateful to Transaid’s long-term corporate partner Microlise, and the team at Libra Consulting for the level of effort put into making the inaugural Transaid Cup such a great success.

“We would also like to thank the event sponsors for their generous donations, Ilkeston Town F.C. for hosting the tournament, and all the individuals in the teams that participated. The funds raised will contribute significantly to sustaining and developing our programmes in sub-Saharan Africa, ensuring professional drivers can safely leave for a day’s work, and people can access healthcare when they need it most.